Become a Sponsor
Sponsors of Backpacker’s Get Out More Tour enjoy tremendous brand exposure through a variety of mediums including: in-store product demos and displays, direct mail promotions, event signage, gear giveaways, print advertisements, press hits, the Get Out More microsite and much, much more. Each year the Get Out More Tour delivers between 8 and 12 million media impressions.
Contact Kent Ebersole, Publisher, at 303.625.1605 to learn more about sponsorship opportunities.
Sponsor Visibility and Benefits include;
Print Magazine Promotions
- Sponsors receive logo exposure on one spread and four full-page promotional advertisements in Backpacker throughout the year. Sample Ad.
Direct Marketing
- Sponsors receive logo exposure on a minimum of 50,000 direct mail pieces. sample postcard.pdf.
In-Store Marketing
- Sponsors receive logo exposure on approximately 300 posters and 200 countercards displayed in more than 50 participating retail stores around the country. Sample Get Out More Poster.
- During GOM events, sponsors receive brand exposure through: a display of your products; sweepstakes and prize giveaways; banner signage; and onsite product demonstrations.
Branding On-The-Go
- Sponsors receive logo exposure via the Get Out More branded vehicle that travels the country for a period of seven months.
Online
- Sponsors receive logo exposure, links and recognition on the GOM microsite – www.backpacker.com/getoutmore.
- Sponsor products from the GOM Tour are featured on the GOM microsite.
Product Visibility on the Trail
- GOM Tour hosts exclusively wear and use sponsor products in the field for the duration of the Tour.
Merchandising Opportunities
- Sponsors have the opportunity to distribute up to 5,000 product samples at festivals.
- Sponsors have the opportunity to include up to 200 products in the coveted Get Out More gear giveaway held during each retail presentation, in-store.
Contact Kent Ebersole, Publisher, at 303.625.1605 to learn more about sponsorship opportunities.
